News - Visual Merchandising

We get Aquascutum looking sharp

Our VM division recently completed their first project with Aquascutum, installing new window graphics.

To help showcase Aquascutum’s latest AW17 campaign launch, we supplied and installed window and lightbox graphics at their Great Marlborough Street flagship store, Jermyn Street store and head office.

Prior to the production and installation, we worked closely with their graphic design team and carried out a full site survey to get a feel for the project and ensure that we could meet their specifications and requirements.

The window and lightbox graphics we created were large scale double-sided foamex panels, as well as fabric tension graphics with a backlit and non-backlit material and stitched silicone edging. We provided a full out-of-hours installation service, which included extra-large lightbox graphics, up to 4.5m in height, as well as the removal and disposal of old graphics.

Introducing our visual merchandising team

Although Aquascutum only required graphics for their flagship store, our dedicated visual merchandising teamare experienced in creating elements for national rollouts as well. We use our in-house design and manufacturing expertise to transform your vision into a solution that’s realistic and achievable, either producing elements in-house or sourcing them globally at a competitive rate.

Our visual merchandising team includes account manager Fran Nicholls and VM buyer Chloe McGee, who have worked together with high-profile brands such as Harvey Nichols, Footasylum, Harrods, Laura Ashley and New Look to develop showstopping displays and imaginative retail experiences.

Managing director Ian Wright said “I’m delighted to welcome Fran and Chloe to the team to facilitate this important evolution in our services. Their creativity and experience adds a new depth to our retail solutions, allowing us to provide our clients with even more engaging displays that will have a real impact on sales.”

To find out more about our visual merchandising solutions, call us on 0116 274 7040 or email info@sdidisplays.co.uk